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London School of Beauty and Makeup Visuals

Urban Retreat was looking to let the world know about its new beauty and make-up school in London - the largest independent beauty educational establishment in Europe. Quite a statement!

With the location selected, the brand was keen to begin a communication strategy, despite the building needing complete renovation. CADS 3D met with Urban Retreat's Managing Director at their flag ship location in Harrods, and recommended a set of visuals for use on the website*, in brochures, and across their marketing communications to enable both clients and staff to visualise the hopes and dreams for the new building.

The visuals made use of a mixture of 3D rendered images and real-life photography. Mixing these together enabled us to produce a set of images which showed a venue full of life and activity, something our client was keen to show.

*Website viewable at: http://www.lond-est.com/about_us/locations.asp